diff --git a/certbot-apache/certbot_apache/http_01.py b/certbot-apache/certbot_apache/http_01.py
index b443ced01..f032492f9 100644
--- a/certbot-apache/certbot_apache/http_01.py
+++ b/certbot-apache/certbot_apache/http_01.py
@@ -11,7 +11,7 @@ class ApacheHttp01(common.TLSSNI01):
 
     CONFIG_TEMPLATE22 = """\
         RewriteEngine on
-        RewriteRule ^/\.well-known/acme-challenge/([A-Za-z0-9-_=]+)$ {0}/$1 [L]
+        RewriteRule ^/\\.well-known/acme-challenge/([A-Za-z0-9-_=]+)$ {0}/$1 [L]
 
         <Directory {0}>
             Order Allow,Deny
@@ -21,7 +21,7 @@ class ApacheHttp01(common.TLSSNI01):
 
     CONFIG_TEMPLATE24 = """\
         RewriteEngine on
-        RewriteRule ^/\.well-known/acme-challenge/([A-Za-z0-9-_=]+)$ {0}/$1 [END]
+        RewriteRule ^/\\.well-known/acme-challenge/([A-Za-z0-9-_=]+)$ {0}/$1 [END]
 
         <Directory {0}>
             Require all granted