diff --git a/certbot/certbot/plugins/dns_common.py b/certbot/certbot/plugins/dns_common.py
index 03f43f1cc..25c2b55e0 100644
--- a/certbot/certbot/plugins/dns_common.py
+++ b/certbot/certbot/plugins/dns_common.py
@@ -41,7 +41,7 @@ class DNSAuthenticator(common.Plugin):
         delay = self.conf('propagation-seconds')
         return (
             'The Certificate Authority failed to verify the DNS TXT records created by the '
-            '--{name} plugin. Ensure the above domains are hosted by this DNS provider, '
+            '{name} plugin. Ensure the above domains are hosted by this DNS provider, '
             'or try increasing --{name}-propagation-seconds (currently {secs} second{suffix}).'
             .format(name=self.name, secs=delay, suffix='s' if delay != 1 else '')
         )